![]() ![]() According to Datamonitor, the rise of the metrosexual over a decade ago has made today's older men more worried about their appearance as they try to stay "relevant" in the bedroom and the boardroom. But the personal care industry prefers one word - manopause - to describe the lower testosterone, strength and energy levels that bedevil middle-aged males. Men may prefer the term midlife crisis as a romanticised excuse for buying prestige cars and generally cutting loose. ![]() Over the year, NSW/ACT was the biggest state for ad spending - $3.89 billion, followed by Victoria - $2.38 billion - and Queensland - $665 million. Automotive ads topped the spend rankings in December ($62.8 million), followed by retail ($53.5 million) and alcohol ($33.4 million). Newspapers ranked third, followed by outdoor, radio (7.5%), magazines and cinema (0.1%).Īs we reported recently, Australians bought over a million cars and vehicles in 2014. Television remains the biggest magnet for ad dollars by a country mile - 47% - followed by digital at 20.1%. Only eight years ago, the magazine sector was the third biggest medium for advertising but only ranked seventh in 2014. Magazine advertising also dropped from 3.9% to 3.5% of ad spending in 2014. According to SMI, the continued rise of outdoor advertising - 9.7% - will see the sector overtake newspapers for the first time ever by the end of this year. Newspapers currently have a 10.4% share of the ad market, down from 12.1% in 2013 and close to 20% six years ago. Newspapers experienced the biggest fall in advertising, with metropolitan and regional papers recording a 16% year-on-year drop. But a 5.8% drop in December - $33 million - resulted in a 0.1% dip for the year to $7.48 billion, in contrast to $7.49 billion for 2013. The lineup will include blurring skin smoothers, false eyelashes, lipsticks and more and will be launched to the global media in Tokyo in March.Īdvertising spend drops by $33 million in DecemberĪccording to Standard Media Index, ad spending showed marginal growth for the first 11 months of 2014. To celebrate the 15th anniversary of the Yaz Bukey jewellery range, Shu Uemura is launching a 34 SKU collection in May, taking its cue from signature jewellery designs such as a brooch shaped as an open mouth and lipstick-shaped earrings. Stockists include Colette and Le Bon Marché in Paris, Fenwicks in London, Joyce in Hong Kong, Isetan in Tokyo and Net-A-Porter. Since founding her company in 2000, Yaz has become a major force in the costume jewellery world with her pop art necklaces, mouse handbags and Plexiglas bracelets. One of her forebears, Mehmet Ali Pasha, gifted the obelisk that centres the Place de la Concorde in Paris to Napoleon. The exotic-looking craftswoman's bio reveals that she is an Ottoman princess whose family reigned in Egypt. But the L'Oréal-owned brand has announced a partnership with niche jeweller, Yaz Bukey. Shu Uemura's collaboration with Choupette, Karl Lagerfeld's pampered moggie, pushed the odd bedfellows envelope. Shu Uemura teams with Yaz Bukey for new makeup collection Isabella is also a half-sister of Cressida Bonas as both are daughters of the much-married Lady Mary-Gaye Curzon. She went for the money, though, and married Sam Branson, the son of Sir Richard. The descendant of a long line of aristos and King Charles II, her half-sister Isabella once dated Prince William and was regarded as the only serious threat to Kate Middleton. Gabriella's real name is Gabriella Zanna Vanessa Anstruther-Gough-Calthorpe. ![]()
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